Meda
Creative manager at the advertising and communications agency Berta&Agency
2024-08-06

Meet - #CAPSULEmuse Meda.

After many years in different roles in the fashion industry, a few years ago I joined a fantastic advertising and communications agency as a creative director. My working days can be very different, sometimes I spend them in the office, sometimes I run between meetings, and sometimes I spend them on photoshoot sets – this, of course, influences my outfit choices.

I'm a firm believer that having an essential, timeless wardrobe makes my life easier, no matter what my day looks like. I would describe my style as a mix of modern classics, activewear, with some trendy details. I have to admit that being very curious, sometimes I tend to lose track of time when I spend hours analyzing things that interest me. Therefore, I have to be strict with myself, create my own routine. A great way to keep my mind clear is long walks with my dog, it's my way of energizing myself in the morning and relaxing in the evening.

I have to admit that balancing work and leisure is a constant journey.

Another way to disconnect from work is physical activity. Everyday I try to find time for at least a short workout, I also visit a pilates studio every week. I just have to admit that balancing work and leisure is a constant journey. Since my beautiful and amazing daughter recently moved out and started her own independent life, I am still trying to find new rituals, hobbies, daily rhythm and balance.

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